Amrita Bhasin is the co-founder and CEO of Sotira, an AI-powered supply chain platform helping manufacturers, retailers and consumer brands manage excess, short-dated and obsolete inventory across nonprofit and secondary market channels. Sotira has redirected millions of pounds of excess inventory from landfills while helping companies reduce disposal and storage costs, streamline reverse logistics and improve inventory recovery.
Amrita is a widely cited expert on supply chains, reverse logistics, AI and excess inventory, with insights featured in The New York Times, Reuters, Bloomberg, The Wall Street Journal, Forbes, TechCrunch, Fortune, CNBC, Business Insider and Modern Retail. She has also appeared as a live broadcast expert on CBS, ABC and Fox.
She has spoken at leading supply chain, retail and technology conferences including South by Southwest, TechCrunch Disrupt, Shoptalk, Groceryshop, Web Summit and HumanX. She has won first place at industry competitions including the Reverse Logistics Conference & Expo, Shoptalk and South by Southwest.
Amrita was named to Forbes 30 Under 30 and the San Francisco Business Times 40 Under 40 and is an inaugural member of OpenAI’s ChatGPT Futures program. She also serves as a Board Director of the Landbell USA Producer Responsibility Organization, working with retailers and supply chain industry stakeholders on scalable solutions for California’s textile stewardship law.