Come along for the ride! Enterprise trucking fleets exist in an increasingly competitive landscape, but also have more opportunities than ever before. As many fleets are adopting progressive technology strategies, we’ll examine the components of a successful enterprise fleet. Looking back, what have been the most successful strategies to manage volatility? Looking forward, what will the enterprise fleet landscape look like in future years? This full-day FreightWaves TV event will tackle the most pressing issues facing enterprise fleets today and the strategies to grow your fleet, your network, your customer base and your profit margins.
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Mickey Cloud, Executive Director at The Sasha Group joins us to talk about the evolving landscape of marketing. We look at pandemic related trends, the rise in newer social media platforms, and what companies and brands can do to navigate these various options.
In this fireside chat, speaker Michael Beelar VP Supply Chain & Logistics at Intellias joins us to examine the evolution of the TMS and digital supply chain technology, from visibility to real time supply chain mapping. We go over what the future might bring and how you can prepare for it.
A one person marketing team is a huge job in a growing company. Let alone build a marketing campaign that lands a 3PL in the top 10. Kacey Schaffer, director of marketing at Sunset Transportation, shares how to grow a one woman operation into a team that maintains the highest level of quality.
Kaylee Nix talks to Digital Dispatch founder Blythe Brumleve about the ins and outs of starting a podcast, growing an audience and turning words into profits.
What lessons were learned in 2022 about sales and marketing and what does 2023 hold? Ed Burns and Anthony Smith chat about the generational shift in selling and the importance of marketing in the coming year.
Lauren Bailey, founder and president of Factor8, gives logistics sales representatives advice on how to build a positive customer experience from the very first call. She also breaks down sales statistics for managers to better understand the sales cycle and develop strategies for closing business whether the market is hot or not.
There are so many things to be aware of when it comes to social media that leaning on it as a main form of marketing seems like a big gamble. Lars Ward and Mary O’Connell are chatting about the all in approach to going all in on LinkedIn and how it’s a platform for more than sharing a highlight reel.
Kaylee Nix sits down with Victoria Miklausich from Ryder to discuss how to streamline marketing messaging through a business that is as diverse as Ryder.
Nick Dangles and Anthony Smith discuss the different aspects of sales in a down cycle. Nick breaks down what type of structure and strategy is needed in the coming years.
In this chat, Will Haraway, co-founder and chief content officer at LeadCoverage, explains the importance of building relationships with analysts to leverage the reach of industry research groups like Gartner, Sparks and others. He also describes how to measure the success of those relationships over time.