OCTOBER 20, 2025 • Chattanooga, TN • The Day Before F3

Supply Chain Day at F3

This is an invite-only event for shippers. If you are a shipper interested in attending, please email events@freightwaves.com.

‍On October 20, join us for Supply Chain Day at F3, which will bring together senior supply chain leaders in Chattanooga for a day of insight, innovation, and meaningful connection. Participation in this event is restricted to industry executives across procurement, pricing, transportation management, and related disciplines, and space is limited.
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Get tactical examples and key take-aways you can put into action, as well as best practices from your peers, on topics including:

Reindustrialization trends
Transportation management and data integration
Freight fraud
Procurement and global freight market volatility
Railroad merger and impacts
A shipper market update focused on all modes of transportation (van, reefer, flatbed, intermodal and maritime)

The event will include exclusive networking opportunities including a private dinner with special guest Leland Miller, co-founder and CEO of China Beige Book, and the Shipper of Choice Awards brought to you by Amazon Freight.

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As our guest, FreightWaves will cover travel costs (up to $1,000) related to your attendance at Supply Chain Day at F3, as well as complimentary attendance at F3: Future of Freight Festival, FreightWaves’ signature event with 1,000+ industry leaders that will be held October 21-22. This offer is limited to two attendees per organization.

Rapid-Fire Demos

Do you have what it takes to present your product in record time? Our Rapid-Fire Demos showcase the latest industry advancements and technology by ensuring the most important details are covered as participants work against the clock. You will have seven minutes to introduce the audience to your company and product. Once your time is up, the lights go out and the audio is cut—no exceptions! Compete against industry peers for coveted Best In Show recognition. Think you have what it takes to beat the clock? Sign up to demo today!

Enter for a chance to pitch & win $100K in prizes

Marketing & Media Summit

Are you a marketing expert who is looking to take your game to the next level? Think you have what it takes to compete against the best of the best?

For the first time, F3 will offer attendees a one day session – the Marketing and Media Summit – where marketing and brand experts from some of the hottest brands will share insights on how to leverage all forms of modern media (social media, influencers, digital, and video) to tell your story, grow your business and sell your product.

‍As part of this summit, FreightWaves will hold the first ever Ultimate Marketing Challenge, and three winners will receive prizes totaling $100,000 to accelerate their marketing efforts and reach 100,000+ freight industry leaders with a FreightWaves Media & Events credit!

‍Learn more, and sign up for this once-in-a-lifetime opportunity that could launch your organization to new heights! Act fast before this opportunity passes you by.

Find Out More & Enter to Compete

the hottest freight party of the year

J. B. Hunt 360º Party

Experience the lights, live music and festivities and get to know others in the industry at this one-of-a-kind party hosted by J.B. Hunt and FreightWaves! You’ll enjoy live music, fantastic food and custom cocktails as you dance the night away at the annual party, which is held in an open-air pavilion in downtown Chattanooga. This party is like no other, just like F3: Future of Freight Festival!